Purpose

Focus on Your Heart was born from a simple yet powerful idea: that kindness can change lives. I started the brand a year ago during high school, not as a business, but as a movement. It began when I noticed how many students around me felt unseen or left out. The ones who didn’t have a space to feel included. After this noticing, I wanted to help them put theirselves out there. I offered to either take them to lunch with just myself, or have some friends tag along. A couple of the guys I ended up taking out to lunch were happy to record the experience. So that I did. I recorded and posted 2 videos on Tiktok @focusonyourheart which in my terms, the videos blew up. People we're genuinely inspired by the videos. That moment felt like the world to me. It felt like I really made a change. This resulted in my desire to inspire people and push the impact I want to make on the world. For people to focus on their heart. None of this is truly from me though, it was from every one of those people I brought to lunch. Their feeling of being noticed, listened to, and valued became the heart of what this brand stands for.

The name Focus on Your Heart represents a reminder — to look beyond appearances, judgment, and negativity, and instead lead with compassion and empathy. Every piece of clothing is more than fabric and design; it’s a message. When you wear Focus on Your Heart, you’re choosing to carry that message of love and kindness into the world. You’re encouraging others to pause and reflect on what truly matters: how we treat people and how we make them feel.

My goal is for this brand to inspire real change in everyday moments. Whether it’s starting a conversation, offering a smile, or including someone who feels left out, Focus on Your Heart serves as a reminder that the smallest acts of kindness can have the biggest impact. This brand is more than clothing; it’s a movement to spread love, create connection, and build a culture where everyone feels seen and valued.